I had technically been in business for years at that point, but you wouldn’t think so, because of the really few purchasers I get.
If it wasn’t for the fact that I had a lot of saved up cash to fall back on, I would have gone out of company by now.
As my money was running out I was absolutely starting to think that I might have to close the doors after all, which was incredibly awful, because even though my company wasn’t much, it meant a ton to me. I wasn’t exactly sure what I was doing wrong, I even had a website for my Heating and A/C company. I saw an ad for a digital SEO supplier, and I read about them. The SEO company promised to make your company seen more to the public, and since I didn’t absolutely have much else to lose, I decided to give them a try. The people at the online SEO company were absolutely wonderful, and they introduced me to the things that would make my Heating and A/C supplier better. They told me about PPC, SEO and SEM. Pay per click is where when my ad is advertised and someone clicks on it, I pay for their visit and hope that they buy something to make a profit; Google ads are good for this. Search engine optimization helps make your website more clear, and SEM is really similar except it uses both organic and paid methods of getting attention from people. They taught me all of these things and how to apply them to my website in a few days. I haven’t seen improvement yet, but I think I made the correct choice.